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"Quality You Can See. Luxury You Can Feel.''

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HER PRIVACY POLICY

Effective Date: September 27, 2026 HER Signature Hair (“HER Signature Hair,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when visiting or making a purchase through our website, www.HerSignatureHair.com (the “Website”). This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices you have regarding your information. 1. INFORMATION WE COLLECT When you visit our Website, make a purchase, schedule an online consultation, contact customer service, or otherwise interact with us, we may collect information including: Information You Provide - First and last name - Billing and shipping address - Email address - Telephone/mobile phone number - Account information - Order and purchase information - Information provided during online consultations - Hair preferences, service preferences, and other information you voluntarily provide to help us assist you - Customer service communications - Information you provide when signing up for emails, text messages, promotions, or other marketing communications Payment Information Payments made through our Website may be processed by third-party payment processors. HER Signature Hair does not intentionally store complete credit or debit card numbers on our own systems. Payment information is handled according to the applicable privacy and security practices of the payment processor. Automatically Collected Information When you visit our Website, certain information may be collected automatically, including: - IP address - Browser type - Device type - Operating system - Pages viewed - Website activity - Referring website - Approximate location information - Date and time of Website visits We may use cookies and similar technologies to help operate, secure, analyze, and improve our Website. 2. HOW WE USE YOUR INFORMATION We may use personal information to: - Process and fulfill orders - Process payments - Ship products and provide delivery updates - Provide online consultations - Provide customer service - Respond to questions and requests - Manage customer accounts - Send order confirmations and other transactional communications - Send appointment or consultation-related communications - Send promotional emails and text messages when permitted by law - Improve our Website, products, services, and customer experience - Personalize your shopping experience - Prevent fraud, unauthorized transactions, and other misuse - Maintain business and financial records - Comply with legal obligations - Enforce our policies and agreements 3. EMAIL AND TEXT MARKETING If you choose to receive promotional communications from HER Signature Hair, we may contact you by email or text message about products, promotions, launches, special offers, appointments, or other business updates. You may unsubscribe from promotional emails by using the unsubscribe link included in the email. For promotional text messages, you may opt out by following the instructions provided in the text message, such as replying STOP when applicable. Opting out of promotional communications does not prevent us from sending necessary transactional or service-related communications, such as order confirmations, shipping updates, or important account information. Message and data rates may apply to text messages depending on your mobile carrier and plan. 4. ONLINE CONSULTATIONS If you participate in an online consultation, you may voluntarily provide information regarding your hair, hair goals, preferences, previous services, or other information necessary for us to provide appropriate recommendations. Please do not submit sensitive personal information that is not necessary for your consultation. Information provided during consultations may be used to communicate with you, provide recommendations, schedule services, fulfill requests, and improve your customer experience. 5. COOKIES AND TRACKING TECHNOLOGIES Our Website may use cookies, pixels, analytics tools, and similar technologies. These technologies may help us: - Keep the Website functioning properly - Remember preferences - Understand how visitors use our Website - Improve Website performance - Measure marketing and advertising effectiveness - Provide relevant Website content and promotions You may be able to control cookies through your browser or device settings. Disabling certain cookies may affect the functionality of portions of the Website. 6. HOW WE SHARE INFORMATION We do not sell your personal information for money. We may share information with trusted service providers when reasonably necessary to operate our business, including providers that assist with: - Website hosting and operation - Payment processing - Shipping and delivery - Appointment scheduling - Email and text communications - Website analytics - Marketing and advertising - Customer service - Fraud prevention and security These service providers are permitted to use information only as reasonably necessary to provide services to us or as otherwise permitted by law. We may also disclose information when necessary to comply with applicable law, respond to lawful requests, protect our rights, prevent fraud or abuse, or protect the safety of our customers, business, or others. If HER Signature Hair is involved in a merger, acquisition, financing, sale of assets, reorganization, or similar business transaction, personal information may be transferred as part of that transaction, subject to applicable law. 7. THIRD-PARTY WEBSITES AND SERVICES Our Website may contain links to third-party websites, applications, social media platforms, payment providers, or other services. We are not responsible for the privacy practices, security, or content of third-party websites or services. We encourage you to review the privacy policies of third parties before providing them with personal information. 8. DATA SECURITY We take reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, disclosure, alteration, or destruction. However, no Internet transmission or electronic storage system can be guaranteed to be completely secure. Therefore, we cannot guarantee absolute security of information transmitted to or stored by us. 9. DATA RETENTION We retain personal information for as long as reasonably necessary to provide our services, complete transactions, maintain appropriate business records, resolve disputes, comply with legal obligations, enforce agreements, and fulfill other legitimate business purposes. The length of time information is retained may vary depending on the type of information and the purpose for which it was collected. 10. YOUR PRIVACY RIGHTS Depending on where you live, you may have certain rights regarding your personal information. These rights may include, where applicable: - Requesting access to personal information we maintain about you - Requesting correction of inaccurate information - Requesting deletion of certain personal information - Requesting information about how your personal information is collected or used - Opting out of certain marketing communications - Exercising other rights provided by applicable privacy laws We may need to verify your identity before fulfilling certain requests. To submit a privacy-related request, please contact us using the information provided in the Contact Us section below. 11. CHILDREN'S PRIVACY Our Website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe that a child has provided personal information to us, please contact us so that we can take appropriate steps. 12. DO NOT TRACK Some web browsers may provide a “Do Not Track” setting. Because there is currently no universally accepted standard for responding to Do Not Track signals, our Website may not respond to such signals unless required by applicable law. 13. CHANGES TO THIS PRIVACY POLICY We may update this Privacy Policy from time to time to reflect changes in our business,

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